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How to use LinkedIn to win more business in your niche

Four easy steps will help you get a list of prospects, but then there's a caveat

Author By Kevin Nichols June 16, 2010 at 4:13 AM
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Kevin Nichols: LinkedIn is by far the social media connection of choice for affluent investors.


Mike Byrnes

Mike Byrnes

June 18, 2010 — 4:40 AM

Well stated. LinkedIn is a great research tool that can help increase businesss for advisors.

Those not on LinkeIn should also read this list of reasons of why they should be:
http://byrnesconsulting.com/2010/03/30/not-using-linkedin-you-should-be/

Mike Byrnes, President, Byrnes Consulting, LLC, www.byrnesconsulting.com

Vicki Winterton

Vicki Winterton

June 23, 2010 — 8:16 PM

I work as a productivity coach / professional organizer who focuses on small businesses and work-from-home businesses. I specialize in putting in place simplified and easy to manage organization systems for their papers (both incoming and reference) and computer data. Because word of mouth is not typically used by my satisfied clients, I feel LinkedIn is a marvelous option for me. Thanks for the input Kevin!

maria marsala

maria marsala

January 1, 2014 — 10:52 PM

With the exception of the numbers changing, this articles is as relevant today as it was when it was written. What I’d add to it is that FAs should join a few GROUPS pertaining to associations they belong to, or want to learn from — but just a few please. You’re much better off joining groups based on 1) who your ideal clients are, what your passions are, etc. This way you stay away from financial issues/advice and compliance! By doing this you let people know who you are away from your career. When they like what they see, they’ll ask to connect.

Maria Marsala, President of Elevating Your (Financial) Business
http://www.ElevatingYourBusiness.com

maria marsala

maria marsala

January 1, 2014 — 10:53 PM

With the exception of the numbers changing, this articles is as relevant today as it was when it was written. What I’d add to it is that FAs should join a few GROUPS pertaining to associations they belong to, or want to learn from — but just a few please. You’re much better off joining groups based on 1) who your ideal clients are, what your passions are, etc. This way you stay away from financial issues/advice and compliance! By doing this you let people know who you are away from your career. When they like what they see, they’ll ask to connect.

Maria Marsala, President of Elevating Your (Financial) Business
http://www.ElevatingYourBusiness.com

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