Your public relations horror story: It's not as grim as you think
News cycles are fleeting so pick your battles wisely
Related Moves
Known for his high 'emotional quotient,' Jason Lahita rides solo, again, as a PR guru; this time, he's selective and looking for a few good non-robots
The Los Angeles RIA PR pro is launching a company called StreetCred from a backyard outbuilding with a mindset of finding clients who click with him
September 16, 2020 at 6:00 PM
Fidelity, others pounce on TD RIAs with a vengeance following Schwab merger, but Schwab finds a white knight to defend its new Texas fort, and, suddenly, Tom Nally's future seems clouded at 'Schwabitrade'
Former TD Ameritrade RIA chief and retail chief Tom Bradley will assist Bernie Clark in instilling trust and applying 'modern' service to the under$100-million crowd during an age of anxiety at both firms
December 10, 2019 at 2:05 AM
FiComm Partners
Marketing & Public Relations
Top Executive: Megan Carpenter, CEO
Elmer Rich III
We just saw media research that bad online reviews boost business as much as good ones. Makes sense, any attention is better than none.
Jason Lahita
Elmer: I would say that depends on who is doing the reviewing. When you do receive a bad review, either by a journalist or customer, take a second to think about how to counter it with something that highlights the good you do rather than get caught up in the moment and make something potentially innocuous worse than it needs to be. Be proactive, not reactive with your media relations and you’ll see good results.
Elmer Rich III
That’s the intuitive notion but data usually dashes our intuitions — if we pay attention. Mainly we ignore the data and pretend. Human nature.
Elmer Rich III
“The Streisand effect is a primarily online phenomenon in which an attempt to hide or remove a piece of information has the unintended consequence of publicizing the information more widely.”
Jason Lahita
Elmer you seem to have a line on some very interesting information. I’d love to see both the media research you reference and also hear more about the “Streisand Effect”, if you want to e-mail me or just put a link to it here. Thanks!
Elmer Rich III
Yes, we process a lot of research and information. Some we post in our blogs or Google is the source of most of it. Google will turn up most of what we see and some we don’t. Our blogs are:
Financial services marketing: richandco.wordpress.com
Geeky science and brain research related to financial services: brain4biz.wordpress.com
Connect on Linked In where we post things as well, most comes out on twitter: @richandcom.
http://barcelonaforum.nl/member.php?action=profile
The brand new MacBook Professionals have the identical Multi-Touch glass trackpad as before, however the line provides a different trick. All of the new MacBook Professionals (such as the 13-inch styles) now have inertial scrolling. Similar to on an apple iphone, iPod touch, or iPad, swipe your finger all the way down to scroll via a lengthy World wide web web site, for instance, plus the momentum carries on the scrolling until finally it step by step dies off. The function appears suitable at your home over the MacBook Professional and may be familiar to anyone who has utilised Apple apple iphone OS devices.
http://fsienergy.com/Contact.html
Bruises from trauma can come about as a consequence of a variety of reasons, which includes falls, incidents and publish-surgical processes. Commonly, report codes 920-924 for bruises secondary to trauma. Say for example a soccer player who had been witnessed with a spouse and children doctor for bruises in just the heel, report 924.20. Preserve in your mind that according to ICD-9, these codes exclude contusions that are incidental to a particular teams of accidents, like crushing accidents, dislocation, fracture, inner accidents, intracranial injuries, nerve accidents, and open up wound.