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Reed Colley steps down from executive-level duties after selling Black Diamond

With bucks in the bank and his Advent mission largely accomplished, the 36-year-old entrepreneur is eyeing ventures, offering his two cents at Advent when asked

Author Brooke Southall September 26, 2013 at 3:55 AM
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Reed Colley: I love solving problems and I've not always been the best at implementing solutions.

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Pete Giza and Damon Deru go for Holy Grail of portfolio rebalancing with software that shuffles stocks, bonds... and asset classes; Believe it?

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June 11, 2019 at 9:49 PM


Mentioned in this article:

SS&C Advent
Portfolio Management System
Top Executive: Robert Roley

Shareholders Service Group
Asset Custodian
Top Executive: Peter Mangan




Dave Welling

Dave Welling

September 26, 2013 — 7:12 PM

Brooke,

I thought I would add a couple of thoughts… When I joined Black Diamond in 2009 I found a place that was filled with unabashed idealists. The “do something great” mantra and true passion for serving advisors is as palpable today as it was then. Reed’s influence, vision and fingerprints are all over this place right down to the quotes on the walls and the Joe Montana jersey framed in our common area (he may reclaim that soon!). The team and I had a good laugh at the “don’t like to implement” and how he cast himself as not in the details of running a business. Reed has a rare combination of capability and humility… He is all about the details! He was renowned for working on problems late into the night and working through the code himself, interviewing every person who joined the team for culture fit as well as thinking through the financial structure of the business. He is an incredibly capable business leader and I feel fortunate to continue to work with him regularly. We talk just about every week and he always has a fresh perspective and lots of insightful questions. The team and I are humbled and honored to keep his vision for this business alive and feel very well prepared to help bring the best of Advent to advisors.

Dave Welling – General Manager Black Diamond, Advent Software

Brooke Southall

Brooke Southall

September 26, 2013 — 7:40 PM

Dave,

Those are some good details that a journalist can appreciate. I was willing to write down Reed’s self-deprecating comments knowing that what he accomplished: launching, building and selling Black Diamond in a few short years — thundered loudly enough that readers would have a pretty good sense of his message.

This line — especially the reference to night — speaks to a person with some Steve Jobs running through his veins:

He was renowned for working on problems late into the night and working through the code himself, interviewing every person who joined the team for culture fit as well as thinking through the financial structure of the business.

thanks,

Brooke

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June 26, 2014 — 5:32 AM

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