Peter Mallouk gets control of latest book he co-wrote with Tony Robbins. He can chop the two-chapters written by Robbins and choose a different publisher
Creative Planning CEO says he postponed publication and choice of publisher; BuzzFeed reports Simon & Schuster dropped book from Web site; publication date in doubt
Author Brooke Southall May 30, 2019 at 11:18 PM
Related Moves
The new 'Tony Robbins' book debut coincides with Ajay Gupta revealing plan to retire, which leaves Creative Planning to keep the referral spoils with Robbins down to a 'with' credit on the cover
Peter Mallouk's and Robbins' book, 'The Path: Accelerating Your Journey to Financial Freedom,' was released this week through a new publisher and word got out that 50 year-old Gupta was departing with little explanation
October 16, 2020 at 7:49 PM
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Top Executive: Peter Mallouk, JD, MBA, CFP®
Jeff Spears
May 31, 2019 — 9:24 PM
I fell for the Tony Robbins pitch 110%. I was sad to read the news of his alleged demise.
Hopefully this will be another example of substance trumping salesmanship.
Brooke Southall
May 31, 2019 — 9:50 PM
Not sure Tony was ever quite the 110% super hero we thought. Who is? That said, the jury is still out not only on these allegations but on the BuzzFeed reporting. Was it done in haste?
A guru's hot-coal exuberance and a Midwestern RIA's careful financial planning sobriety are uneasy mates. Our reporting on this BuzzFeed article fallout tries not to judge Tony but simply the real and inarguable brand and business ramifications for perhaps the fastest growing RIA in the industry. Peter Mallouk may not have had the luxury of waiting to see whether reality and perception about Tony's alleged sexual misconduct end up in two places. That said, he may have arrived -- along with Tony -- at this reckoning of fundamental incompatibility as long as six months ago.
